Marmara Sterling Launch Campaign
Marmara Sterling was launching its brand in the Polish market and needed impactful marketing materials to make a bold entrance. Our mission was to support them from concept to final delivery — crafting visuals that reflected the elegance, uniqueness, and premium quality of the brand’s jewelry.
How?
With the help of a highly skilled crew, we transformed the studio into a striking visual space filled with large mirrors, curated jewelry–outfit combinations, and carefully designed lighting setups. We experimented with dynamic camera movements to bring energy and sophistication to the video shoot.
In parallel, we organised a professional photo shoot — captured by the talented photographer Sandra Palm — to produce high-quality images for the landing page and social media.
We were delighted to work with Dorota Gardias — a highly recognised Polish TV star, model, journalist, and singer — as the face of the campaign. In addition to starring in the main launch video and photos, Dorota (with over 220k Instagram followers) created behind-the-scenes Instagram Story content during the shoot, extending the campaign’s reach.
To complete the brand’s distinctive feel, we collaborated with musician and composer Hyrr-Innokent Vainola, who created original music for the campaign video.
Results?
The launch campaign delivered a visually captivating and cohesive set of materials that showcased Marmara Sterling’s premium brand identity. The combination of striking video, professional photography, and influencer-driven social media content built anticipation for the brand’s Polish debut and gave Marmara a strong, stylish market entry. Dorota Gardias’s involvement generated organic reach and engagement, adding a layer of authenticity and star power to the campaign.
Wanna video?
Need impactful launch materials or high-quality visual content for your product? Let’s make it happen. At VAAS, we bring concepts to life with style, creativity, and precision.